about the company
Your future employer is a reputable and successful software house specialised in developing world class applications for the game and entertainment industry.
Hiring more than 500 employees with various locations in Malaysia, they are expanding their business to SEA countries including the Philippines.
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about the job
This role is new and vital to develop the marketing operations team in the Philippines market. Knowledge about the Philippines market landscape, culture, and language would be a great plus.
Frequent travelling between Malaysia and Philippines may be required.
- Create and implement B2B marketing strategies to drive partnerships and brand awareness and presence (top of mind recall)
- Analyse market trends and competitor activities to identify growth opportunities,develop USPs and DNA while differentiating the company from competitors
- Develop targeted content and campaigns to attract new clients and retain business clients through the right channels, events, exhibitions to targeted social media platforms.
- Develop ongoing engagement with our existent customers with recurring revenue.
- Manage relationships with key industry stakeholders and attend relevant trade shows.
- Oversee the marketing budget, ensuring effective allocation of resources while tracking, and ensuring effective marketing spends
- Plan, manage, and grow the marketing team for optimum productivity and healthy company growth.
about you
- At least 7 years of B2B marketing experience, preferably in gaming/entertainment/crypto or related industries
- Strong analytical skills and a results-oriented mindset and possesses a good ability interpret data, identify trends.
- Excellent communication and negotiation skills with the about to work with multiple teams, cross functionally
- Familiarity with digital marketing principles and ability to fully utilize these tools and CRM systems in multi-channel marketing campaigns
- Proficient with Google analytics, SEO/SEM, project management
- Creative thinker, innovative individual
- Ability to thrive in an agile, fast changing environment and be highly adaptable
how to apply
If this role interests you, please apply via the appropriate link attached with an updated CV highlighting your relevant work experiences. We appreciate all applicants but only shortlisted candidates will be contacted.