Head of Marketing
About the Company
My client is one of the fastest growing F&B retailers in Malaysia, there's one of them who've made the headlines recently. There's only a couple of them and yes, it's one of them you're thinking about. They are still expending steadily and if you'd like a chance to contribute to the growth, do apply or reach out to me at 016-6980678 (Brendan Ng)
F&B Beverage Senior Management Talents will be piorotized.
About the Role
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The Head of Marketing will lead the overall marketing strategy, brand positioning, and digital transformation efforts to drive business growth. This role requires strong leadership, strategic thinking, and expertise in both digital and traditional marketing to enhance brand presence and customer engagement.
Key Responsibilities
- Develop and implement high-impact marketing strategies aligned with business goals.
- Lead brand positioning, market expansion, and digital transformation initiatives.
- Oversee multi-channel marketing campaigns, ensuring consistency across all platforms.
- Drive data-driven decision-making through market research and performance analytics.
- Collaborate with cross-functional teams to optimize customer engagement and revenue growth.
- Manage marketing budgets, allocate resources efficiently, and track ROI.
- Build and lead a high-performing marketing team, fostering innovation and collaboration.
Requirements
- Education: Bachelor’s degree in Marketing, Business, or related field.
- Experience: Minimum 8 years in marketing, with at least 3 years in a leadership role.
- Skills:
- Proven experience in strategic marketing and brand management.
- Strong expertise in digital marketing, social media, and performance marketing.
- Excellent leadership, communication, and stakeholder management skills.
- Analytical mindset with the ability to interpret data and drive results.
- Experience managing agencies and vendor relationships.
