summary

kuala lumpur, wilayah persekutuan
RM15,000 - RM17,000 per month
permanent

specialism
sales & marketing
sub specialism
product & marketing
reference number
91M0245947_3851450144209430236

job details

About the Company
A well-established FMCG company specializing in personal and home care products, committed to innovation, market leadership, and delivering high-quality consumer solutions.

About the Role ...

The Group Brand Manager will be responsible for the strategic planning, brand positioning, and execution of marketing initiatives for assigned categories. This role requires strong leadership to guide a high-performing team, drive brand growth, and ensure effective cross-functional collaboration.

Key Responsibilities

Brand & Marketing Strategy: Develop and execute brand strategies, marketing plans, and sales initiatives to drive category growth.
Product Innovation: Oversee new product development (NPD) from ideation to launch in collaboration with local and regional teams.
Market & Competitive Analysis: Analyze market trends, consumer insights, pricing, and competitive landscape to inform brand strategies.
Campaign Execution: Lead ATL & BTL marketing campaigns, ensuring impactful execution across all channels.
Financial & Budget Management: Oversee A&P budgets, optimize marketing spend, and drive profitability.
Team Leadership: Lead and develop a team of marketers, ensuring operational excellence and strategic alignment.
Cross-Functional Collaboration: Work closely with trade marketing, sales, supply chain, and external partners (agencies, media, and vendors) to achieve business goals.

Requirements

Education: Degree in Business, Marketing, or related field.
Experience:
- Minimum 10 years in FMCG brand management, with experience managing multiple categories.
- At least 2 years in a leadership role, overseeing teams and strategic projects.
Skills:
- Strong brand management expertise, including product lifecycle management and market positioning.
- Excellent project management, analytical, and problem-solving skills.
- Commercial acumen with experience managing P&L, A&P budgets, and marketing profitability.
- Strong communication, stakeholder management, and leadership capabilities.
- Ability to navigate cross-functional teams and external agency relationships effectively.

About the Company
A well-established FMCG company specializing in personal and home care products, committed to innovation, market leadership, and delivering high-quality consumer solutions.

About the Role ...

Key Responsibilities

Brand & Marketing Strategy: Develop and execute brand strategies, marketing plans, and sales initiatives to drive category growth.
Product Innovation: Oversee new product development (NPD) from ideation to launch in collaboration with local and regional teams.
Market & Competitive Analysis: Analyze market trends, consumer insights, pricing, and competitive landscape to inform brand strategies.
Campaign Execution: Lead ATL & BTL marketing campaigns, ensuring impactful execution across all channels.
Financial & Budget Management: Oversee A&P budgets, optimize marketing spend, and drive profitability.
Team Leadership: Lead and develop a team of marketers, ensuring operational excellence and strategic alignment.
Cross-Functional Collaboration: Work closely with trade marketing, sales, supply chain, and external partners (agencies, media, and vendors) to achieve business goals.

Requirements

Education: Degree in Business, Marketing, or related field.
Experience:
- Minimum 10 years in FMCG brand management, with experience managing multiple categories.
- At least 2 years in a leadership role, overseeing teams and strategic projects.
Skills:
- Strong brand management expertise, including product lifecycle management and market positioning.
- Excellent project management, analytical, and problem-solving skills.
- Commercial acumen with experience managing P&L, A&P budgets, and marketing profitability.
- Strong communication, stakeholder management, and leadership capabilities.
- Ability to navigate cross-functional teams and external agency relationships effectively.

skills
no additional skills required
qualifications
no additional qualifications required
education
Bachelor Degree

share this job.

apply with randstad.
Applying with us is easy. We will review your application and see if you are a good fit for the job and the company.
we’ll give you a call.
Our consultant will call you to discuss your application and further career aspirations if you're suitable for a role.
getting you registered.
If you’ve never worked with us before, we’ll need some basic additional pieces of information to confirm your eligibility to work in Malaysia.
compliance check.
Next, we just need to verify a few things - we’ll make the relevant compliance checks and keep you posted.
reference and background check.
As part of the process in ensuring you’re perfect for the role, we’ll make contact with any relevant references you’ve provided.
the perfect job for you.
Our expert team will either arrange an interview for the role you’ve applied for, or if they believe there’s a better opportunity, they’ll suggest alternative options too.
the interview.
If a job which you have applied for requires an interview, we will ensure you are fully prepared and know exactly what to expect - good luck!
start your new job.
Congratulations, you’re ready to begin your new job. The team will ensure that you’re fully prepared for your first day.

brendan ng

+60 0000

creative lead - personal care
- kuala lumpur, wilayah persekutuan
- permanent
- RM6,000 - RM7,000 per month
About the CompanyA dynamic and fast-growing company focused on delivering impactful brand experiences through strategic design and marketing. The company emphasizes creativity, innovation, and brand consistency to strengthen its market presence.About the RoleThe Brand Strategist will lead the creative direction for brand campaigns, ensuring a cohesive tone and visual identity across all offline marketing materials. This role involves developing packaging,
posted 3 march 2025
About the CompanyA dynamic and fast-growing company focused on delivering impactful brand experiences through strategic design and marketing. The company emphasizes creativity, innovation, and brand consistency to strengthen its market presence.About the RoleThe Brand Strategist will lead the creative direction for brand campaigns, ensuring a cohesive tone and visual identity across all offline marketing materials. This role involves developing packaging,
show job details
product manager - (direct selling)
- kuala lumpur, wilayah persekutuan
- permanent
- RM10,000 - RM12,000 per month
What to expect13 months salary Hybrid + Flexi hours Insurance medical coverage for children 16% EPF contributionAbout the Role & CompanyMy client is a global direct-selling company specializing in beauty and wellness products, committed to empowering individuals through high-quality offerings and strategic market expansion.The Product Marketing Manager will drive product planning, marketing campaigns, and sales initiatives for Malaysia & Singapore. This ro
posted 3 march 2025
What to expect13 months salary Hybrid + Flexi hours Insurance medical coverage for children 16% EPF contributionAbout the Role & CompanyMy client is a global direct-selling company specializing in beauty and wellness products, committed to empowering individuals through high-quality offerings and strategic market expansion.The Product Marketing Manager will drive product planning, marketing campaigns, and sales initiatives for Malaysia & Singapore. This ro
show job details
sales manager (hvac)
- kuala lumpur, wilayah persekutuan
- permanent
- RM7,000 - RM8,000 per month, commission
about the companyThis client is a leading provider of cooling tower and HVAC solutions, delivering high-quality products and services to a diverse range of industries. As they expand, they are looking for a Sales Assistant Manager to join the team. about the jobAssist in developing and executing sales strategies to achieve business targets.Build and maintain strong relationships with existing and potential clients.Provide technical sales support and prod
posted 3 march 2025
about the companyThis client is a leading provider of cooling tower and HVAC solutions, delivering high-quality products and services to a diverse range of industries. As they expand, they are looking for a Sales Assistant Manager to join the team. about the jobAssist in developing and executing sales strategies to achieve business targets.Build and maintain strong relationships with existing and potential clients.Provide technical sales support and prod
show job details

Thank you for subscribing to your personalised job alerts.

You need to enable JavaScript to run this app.

category brand marketing manager - oral care.

job details

Key Responsibilities

Requirements

Key Responsibilities

Requirements

skills

qualifications

education

share this job.

the application process.

apply with randstad.

we’ll give you a call.

getting you registered.

compliance check.

reference and background check.

the perfect job for you.

the interview.

start your new job.

get in touch

brendan ng

related jobs.

creative lead - personal care

product manager - (direct selling)

sales manager (hvac)

let similar jobs come to you